Between Branding Israel and Branding Israeli Civil Society
February 11, 2020
A daylong seminar for fifteen social innovators, members of Social Export Israel, a company designed to empower organizational leadership of Israeli civil society by connecting them to global peers. Our CEO, Noa Meir, spoke about the implications of the Information Revolution on diplomacy, and the important role played by NGOs in the international arena. Joanna Landau, Founder and CEO of Vibe Israel, discussed branding countries as a strategic tool for non-profits, the public and private sectors, followed by a workshop about storytelling - what happens when our organisation’s story meets the story of where we live. Such an inspiring day seeing innovative valuable Israeli social models that can assist with resolving social challenges across the globe!